Google Changes Name to Topeka

All right, this is funny, and it’s a whole story I didn’t know! Google’s April Fools joke this year is that it’s changed its company name to Topeka, as in, “Let me Topeka that for you.”  CEO Eric Schmidt explains the whole switch on the Google Blog:

  • Google employees once known as “Googlers” should now be referred to as either “Topekers” or “Topekans,” depending on the result of a board meeting that’s ongoing at this hour. Whatever the outcome, the conclusion is clear: we aren’t in Google anymore.
  • Our new product names will take some getting used to. For instance, we’ll have to assure users of Topeka News and Topeka Maps that these services will continue to offer news and local information from across the globe. Topeka Talk, similarly, is an instant messaging product, not, say, a folksy midwestern morning show. And Project Virgle, our co-venture with Richard Branson and Virgin to launch the first permanent human colony on Mars, will henceforth be known as Project Vireka.
  • We don’t really know what to tell Oliver Google Kai’s parents, except that, if you ask us, Oliver Topeka Kai would be a charming name for their little boy.

Funny little chart:

Chart!

And the front page is changed, as well:

This isn’t just a random laugh at Kansas, though. It’s in response to a real-life name switch in Topeka. Apparently, the armpit of Kansas (I’m sorry, Topeka, but you know you are) was renamed Google, Kansas during the month of March to encourage Google to choose the city for its new fiber-optic broadband test. No, really. It was. The capital city of Kansas was briefly called Google, Kansas. As in: “Someone Google Kansas to see if it’s still crazy out there. It is? OK.”

The sad part of this is that the joke makes me think Topeka (the city) is probably out of the running for the award from Topeka (the company).

On the plus side, now I know how to correctly use “Googled.”

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